Leads Funnel

Displays your leads in a row-based funnel. You can select a particular criteria of a lead, which will expand the widget to show which individuals match this criteria. 

Calculation

The Leads funnel criteria is determined by what you call them in your CRM. They are visually represented on this widget and it is up to you to configure how you'd like to order them.

Settings

The lead statuses to be taken into account in the funnel can be selected in the settings section (top-right cogwheel), as well as the time period.

Leads can be compared against the Salesforce Leads tab Home Page > Leads. 

Noticeable differences with the Impac! widget

Leads are displayed as a visual funnel on the widget while in Salesforce they are a list.